Today we want to talk about something that we discovered a few days ago by mistake and we believe that it is very important for you to know.

 

Something that perhaps has been penalizing our Posts:

  • The Related Posts Menu.

 

How can a “Related Posts” menu jeopardize your SEO?

  • Now, we will tell you.

 

In case you don’t know, in this section we talk about How we are building this Website: our SEO strategy, Plugins we use, our Traffic Results…

 

As usual, we’ll divide this Post into 2 different sections:

1. How a Related Posts Menu can hurt your SEO.

2. Our Google Analytics report for today: Users and Pageviews we have.

 

Let’s begin:

1. How a Related Posts Menu can hurt your SEO.

Few days ago, we were checking that some of our Headings were well written and structured and saw something interesting:

 

* We use the META SEO Inspector to check our publications.

 

As you can see, we had Eight H4 Headings that were not part of the Post content.

Where did these Headings come from?

 

From the Related Posts menu that we had at the bottom of each Post:

Our automatically generated Related Posts Menu.

 

This Menu was suggesting 8 Posts in a Slider menu.

 

What is the problem?

We don’t use meta tags (we prefer to have a good Index in our “Website Building” Page).

  • Therefore, the Suggested Posts were not related to the Topic we were talking about.
    • Our Theme was choosing 8 Posts at random.

 

We already knew this, but we liked that Menu (looks very professional).

 

The second problem was that, the titles of these Suggested Posts were H4.

  • The same Hierarchy of titles that we use in our Posts.

 

Summarizing:

When Google was crawling our Posts, it was reading 8 Headings that were not related to the Main Topic.

  • This could be causing some confusion when classifying our Posts.

 

Perhaps, if we used meta tags correctly, the suggested posts would expand the content appropriately.

  • And therefore, they could positively impact SEO.

 

What did we do?

The option KLEO Theme offers to enable Related Posts.

 

We disabled that Menu.

  • For now, we will not use Meta tags.

 

Now, if you check again the same page, you’ll find this:

 

Now, our Headings show much better what our content is about.

  • Except for the “Leave a reply” and the “Contact us” headings.
    • By now, we won’t do anything about them.

 

Now, there is nothing between the end of our Posts and the “Leave a reply” section.

  • Only the social media buttons.

 

We hope that this modification will make things easier for Google when it comes to suggesting our content to some users.

  • We estimate that, we’ll see the results in 2 months approx.
    • Of course, we’ll keep you informed.

 

2. Our Google Analytics report for today: Users and Pageviews we have.

As you can see in the Post’s top image, our numbers have stabilized these last 2 weeks.

  • We had a remarkable improvement in September so we are not surprised.

 

Users:

  • We have reached 2,600 users per week.

 

Pageviews:

We currently receive 14,245 Page Views per month.

  • We believe that we can reach our goal of 15,000 Page Views (per month) by the end of this month.

 

As always thanks for being there!

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