This October has been a good month but… November will be our Real Challenge.

  • November was a very good month last year and we hope to repeat that success.

 

However, we want to share something with you:

  • As we want to maximize our Page Views, we will only Post once per month in this Diary.

 

From now on, We will Focus on our “Main Content”.

  • Our Business and Entrepreneurship Content.

 

Why?

  • Because, this Diary has not been as Successful as we expected.

 

We honestly think that, we Publish very Useful information here.

  • Real Traffic Results and their evolution over years.

 

But, for whatever reason, our SEO posts get very few hits.

Which means that, perhaps, they are not as Helpful for our users as we thought.

 

We’ll maintain our monthly Posts (like this one) so you can keep track of our Results.

  • And, maybe, if this Diary becomes more popular, we’ll publish once a week again.

But, for now, we have to focus on what people is more interested about.

 

Being said that, let’s begin!

 

As usual, we’ll divide this Post in 5 sections:

1. Evolution of the results of our Site.

  • Rankings, Impressions, Users and Page Views.

2. Traffic Channels and CTR.

3. Modifications carried out this past Month.

4. Main countries that visited our website in the last month.

5. Core Web Vitals Evolution.

Let’s begin:

1. Evolution of the results of our Site.

Average Position evolution.

 

Our Rankings have been decreasing since the beginning of October.

  • Which are not good news.

 

If our Impressions had increased, this could have been due to the Ranking of new Queries.

  • When you Rank for New Queries, you start Ranking at lower Positions.

 

But, as you can see from the Top Image of the Post, this was not our case.

  • Our Impressions decreased.

 

Users Received:

The solid line represents Users received in October – The dotted one represents September.

 

As you can see, this October started very well, but the last 2 weeks were much weaker.

  • Our Users stalled.

 

But, what about Pageviews?

 

Pageviews per month:

 

However, as you can see, our Pageviews increased by approximately 10,000.

  • Also, our Average Time on Page improved from 4:34 to 5:11 minutes.
    • What are very good news.

 

But, if our Impressions and Rankings Decreased, How is this possible?

 

2. Traffic Channels and CTR.

 

Our Direct Trafic, decreased a 1.1%.

  • And our Organic Traffic increased a 2%.

 

Our Traffic is:

  • 86.4% Organic.
  • 10.6% Direct.
  • 2.6% Referral.
  • 0.4% Social.

 

Then… How is it Possible that our Traffic increased, while our Rankings, Impressions and Direct Traffic Decreased?

 

The answer: our CTR.

 

As you can see, our CTR increased during the weeks in which our Impressions stalled.

  • That is why our Pageviews improved.

 

3. Modifications carried out this past Month.

As we told you, we want to Focus on our most popular content.

  • The content our Users find more interesting.

 

That is why, now, instead of Posting once a Week about our SEO experience, we’ll Improve and Update our first Publications.

 

We believe that our Users will appreciate this, much more than our SEO Posts.

  • We will publish our Results once a month (as in this post), but that’s it.

 

For us, it is a bit sad, because we are completely sure that the content we have been publishing about SEO is very Valuable.

 

Why? Because Internet is full of false Gurus and Fake Experiences.

  • Usually, by people who want to sell you something.

 

But… We have:

  • 145 SEO Posts.
  • 188 Pages.

And our SEO Posts make up only 5% of our Page Views.

 

4. Main countries that visited our website in the last month.

 

No News.

  • Again, our main visiting countries are: The USIndia and UK.

 

5. Core Web Vitals Evolution.

The evolution of our Core Web Vital Scores.

 

Our Mobile Core Web Vital Score decreased (without us doing anything).

  • However, our Desktop Score has remained constant.

 

What is curious is: In Page Speed Insights, we have +90 Scores for both devices.

  • With “Experiment” data.

 

We gave time to Google to “detect” our Improvements in Page Speed… But we have stalled at 87 and 84.

 

 

In the coming months, we’ll find out if our New Strategy works.

We need time.

But, as always, thanks for being there!

 


 

Remember: if you are interested in our SEO Strategy, which Theme, Plugins… we use, we recommend you to visit our “Website Building and SEO Diary” section.

  • There, you’ll find a very useful Index with all our publications sorted by Topic treated.

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