This past month, we Removed our Google Analytics in order to improve our Core Web Vitals.

  • We wanted to Reduce our LCP from 2.6 seconds to 2.5 s.

 

But, after 30 days, our numbers did not improve.

In fact, we noticed absolutely nothing.

 

We tell you this because, if you are thinking about Improving your Core Web Vitals by Removing your Google Analytics, forget about it.

 

Now, as always, we’ll share our monthly results with you, and what we have done this January 2022:

1. Evolution of the results of our Site.

  • Rankings, Impressions and Users.

2. Traffic Sources.

3. Modifications carried out this past Month.

4. Main countries that visited our website in the last month.

5. Core Web Vitals Evolution.

 

Let’s begin:

1. Evolution of the results of our Site.

Average Position evolution.

 

Our Rankings still haven’t recovered from Christmas.

  • And this, worries us the most.

 

Google introduced an Algorithm Core Update in the end of November and, as it was 2 weeks before the typical Christmas “shut-down”, we still don’t know How it affected our Site.

 

We expected our Results to improve week by week  from January 2… But no.

 

Users Received:

The solid line represents Users received in January – The dotted one represents December.

 

As you can see, our weekly Users are not increasing as fast as they decreased in December.

  • We have pretty flat results right now.

 

After Re-Installing Google Analytics, our Numbers haven’t reached our Results from last November.

Users Received in the last 6 months.

 

Since we still have not an entire month of Results (we re-activated Analytics in the middle of January) we won’t analyze our Pageviews.

 

2. Traffic Sources.

Web Browsers employed by our Users.

 

Our traffic is Still (as always):

  • 85% Organic.
  • 11% Direct.

The rest is Referral and Social.

 

But, we find interesting that, our Users from Bing and Microsoft Edge, are increasing in percentage.

  • Microsoft’s Search Engine and Web Browser.

 

Edge (formerly Explorer) never brought us more than 15% or our Traffic.

  • And now, it is 19.5%

 

We’ll study it in more detail but…

Is it possible that people are slowly moving from Chrome-Google to Edge-Bing?

  • We’ll track these Results to find out.

 

3. Modifications carried out this past Month.

 

We have Major News:

  • We are Translating our Site to Spanish.

 

Honestly, we don’t know what to expect, but:

  • It is a very popular language.
  • We practically have no traffic from Spanish-speaking Countries.

And… One of our Team Members is from Spain.

 

He will translate our Site Page by Page, manually…

  • It is an immense task.

 

And a little risky, because… Again, we don’t know what to expect.

  • What we know for sure is that he has a lot of work to do.

 

We’ll keep you informed about our Progress.

 

4. Main countries that visited our website in the last month.

Again:

  • US.
  • UK.
  • India.

 

Going back to the previous point, Spain is our main visiting Spanish-Speaking Country… And it is in position 21.

 

5. Core Web Vitals Evolution.

Our Core Web Vital Scores from the last 30 days.

 

As you can see, Removing our Google Analytics didn’t alter our Core Web Vitals Results.

  • Not a single bit.

 


 

Remember: if you are interested in our SEO Strategy, which Theme, Plugins… we use, we recommend you to visit our “Website Building and SEO Diary” section.

  • There, you’ll find a very useful Index with all our publications sorted by Topic treated.

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